Bridgestone India has expanded its Sarthi support initiative with the opening of its fourth Sarthi Support Centre in Indore, Madhya Pradesh. The initiative focuses on supporting truck drivers, who play a crucial role in keeping India’s transportation and logistics networks moving.
The new centre aims to provide truck drivers with access to essential support services and improve their overall well-being. Long hours on the road, demanding schedules and limited access to basic facilities can make life challenging for drivers. Initiatives such as Sarthi seek to address these challenges by bringing support closer to the trucking community.
The launch also reflects Bridgestone India’s broader commitment to road safety, driver welfare and responsible mobility. By investing in initiatives that focus on the people behind commercial transportation, the company aims to contribute to a safer and more supportive road transport ecosystem.
Indore’s addition to the Sarthi network strengthens the initiative’s reach and highlights the importance of addressing the needs of India’s truck drivers. As the country’s logistics sector continues to support economic activity across industries, improving driver welfare remains an important part of building a more sustainable transportation system.
Through the Sarthi Support Centre initiative, Bridgestone India continues to highlight the importance of recognising truck drivers not just as transportation professionals, but as essential contributors to the country’s economy.
